Email templates to notify current residents about Whale

Below are email templates for announcing Whale to your current residents and reminding them to create their Whale account so you can move their deposit to Whale. If possible, restrict your emails to those who have not yet opened their Whale account.

Initial Announcement (Day 0)

Subject: We're sending back your security deposit

Hi {{first_name}} ,

We’ve partnered with Whale so you can earn interest on your security deposit and get your money back faster after move-out.

All you need to do is open your Whale account and we'll send your deposit back to you. It's completely free and it takes ~1 minute.

To get started, enter your email address at gowhale.com/signup or keep an eye out for an email from "notify@gowhale.com" (check spam/promotions, too).

Let us know if you have any questions, or you can reach out to support@gowhale.com directly.

Reminder #1 (Day 7)

Subject: Action needed: Set up your Whale account

Hi {{first_name}} ,

Great news! We’ve partnered with Whale to give you more transparency and control over your security deposit.

Instead of your deposit sitting quietly in the background, Whale lets you:

  • See your deposit anytime in your own secure, personal account
  • Earn interest on your money while you live here
  • Get your deposit back faster when you move out

To get started, just open your Whale account:

  • How: Visit gowhale.com/signup or search your inbox for an invite from "notify@gowhale.com".
  • Time: Less than 60 seconds.
  • Cost: Free for all residents

Once your account is set up, we'll take care of the rest. Questions? Reply here or reach out to the Whale team at support@gowhale.com.

Reminder #2 (Day 14)

Subject: Let your security deposit start working for you

Hi {{first_name}} ,

We’re ready to move your security deposit into Whale so you can take full advantage of it.

With Whale, you get:

  • Clear visibility into your deposit at any time
  • Interest earnings paid monthly that you can access right away
  • A smoother, faster return process when you move out

All that’s left is opening your account: gowhale.com/signup

Once your account is set up, we’ll take care of the rest. Questions? Reply here or reach the Whale team at support@gowhale.com.

Reminder #3 (Day 21)

Subject: Your deposit could be making you money right now!

Hi {{first_name}} ,

We’ve partnered with Whale so you can earn interest on your security deposit and get your money back faster after move-out. 

When you move your deposit to Whale:

  • Your deposit grows while you rent
  • You earn interest, paid monthly in cash
  • You get your deposit back faster after move-out

No paperwork. No setup fees. Just smarter money management.

Set up your account here in 60 seconds: gowhale.com/signup

Your future self (and your wallet) will thank you. Once your account is set up, we’ll take care of the rest. Questions? Reply here or reach the Whale team at support@gowhale.com.

Reminder #4 (Day 28)

Subject: Final reminder: get your deposit back today

Hi {{first_name}} ,

Great news! We’ve partnered with Whale to give you more transparency and control over your security deposit.

Here’s why residents love it:

  • It’s your money → you earn the interest, that you can use immediately!
  • Full visibility → check your deposit anytime
  • Simpler move-out → faster access to funds, no waiting on mailed checks

To get started, create your account here: gowhale.com/signup

It takes under a minute and unlocks benefits you’ll enjoy the whole time you’re with us.

Once your account is set up, we’ll take care of the rest. Questions? Reply here or reach the Whale team at support@gowhale.com.

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